Our Story

VETpay HCM was created with one goal in mind: to give veterinary practices a payroll solution they can finally trust.

Founded by Gene Marshall, Jharid Pratt, Anthony LaPolla, Heather Piazza, and Chris Cunningham, VetPay HCM brings together decades of payroll, tax, HR, and operational expertise to create the first all-in-one payroll and HR solution built exclusively for veterinary practices.

VETpay HCM blends expert financial knowledge with real-world payroll experience to streamline operations, ensure compliance, and support the people who care for animals every day.

Meet our expert team behind VETpay HCM

Our Reason for VETpay HCM

At VETpay HCM, we believe veterinary teams deserve more: more clarity, support, and confidence in payroll and HR.

A veterinary CPA and a payroll industry veteran created VETpay HCM to solve the real, day-to-day challenges veterinary practices face. No more struggling with confusing systems, missed compliance steps, or disconnected support. It’s all here. Built for you. In one spot.

But at the end of the day, it’s not the platform that makes the difference; it’s the people. We strive to always exceed expectations when it comes to VETpay HCM customer service. Our dedicated, U.S.-based representatives understand your industry and will be there for you when you need them most.

We’re here so you can pay your team accurately, stay compliant with ease, and get back to what you do best, caring for animals and leading strong, happy teams.

Why Choose VETpay HCM?

Because your practice deserves more than a one-size-fits-all payroll system or generic HR Support.

VETpay HCM was built by veterinary professionals for veterinary professionals, designed around the unique challenges and workflows of your practice. Backed by deep expertise in veterinary finance, payroll, and compliance, VETpay HCM goes beyond processing paychecks. It empowers your entire team, streamlines operations, and helps you stay compliant—all while giving you back time to focus on what matters most: patient care and practice growth.

We are not an 800 number or a ticket system. Our team fully integrates into your clinic as one of your own, providing personalized and hands-on support that feels like an extension of your internal team.

For practices that need deeper people strategy and compliance support, VETpay HCM offers dedicated fractional HR Advisory services, giving you access to expert guidance on employee relations, policy development, recruitment, performance management, and culture-building. It’s like having a seasoned HR leader by your side—without the full-time cost.

Here’s why veterinary practices choose us:

  • Built for Vet Med

Ensure your practice is compliant with federal and state employment laws without the risk of costly penalties.

  • Easy Employee Access

Implement performance management tools that encourage feedback, support, and growth for your teams.

  • Stay Compliant

Educate staff on leadership development, onboarding, communication, and more to empower your teams with the tools they need to thrive.

  • All-in-One Platform

Everything lives in one simple, secure platform, from onboarding to benefits to tax filing to insurance to retirement to HR.

  • Smart Reporting

600+ templates and customizable reports that make data-driven decisions easier than ever.

  • People-First Support

Real humans who speak vet med and actually care about helping your practice thrive.

Ready to Simplify
Your Practice
Operations?

Join the many veterinary practices across the country that trust Vetpay HCM for their human capital management needs.

Our Sister Company, Granite Peak, has fueled the growth of hundreds of veterinarian practices nationwide.

We deliver comprehensive CPA and advisory services that integrate precise accounting, proactive tax planning, and customized strategies that improve profitability. Every plan is personalized — developed by a dedicated team focused solely on your goals.

Our Client Relationships Are Worth Sharing

Poppy Hill


Granite Peak has been great! They have been a tremendous resource to my veterinary clinic. They do CEs that are useful, and have a great staff who has even helped us with marketing and branding ideas! I am lucky to have them and would quickly recommend them to any vets looking for a CPA and a team to help you with your business.

Meredith Helfman Kamen, Poppy Hill Vet

Naticook


Highly recommended accounting firm with business expertise in my field of veterinary medicine. Jharid & Chris helped me establish my start-up veterinary practice and have been an amazing resource for financial advice and tax services.

James Whitebone, Naticook Veterinary Hospital

Miller Place


Always there to answer my questions, love the continuing education webinars and have made me more efficient.

Dylan Hirsch, Miller Place Animal Hospital

Alpha


They are very attentive not just to the needs of the client, but details throughout. It's a pleasure every interaction.

Christian Phillips, Alpha Veterinary Hospital

Essex


I hired Granite Peak to assist me with the sale of my veterinary practice. Not having much accounting knowledge, they guided me through the entire sale and helped negotiate the deal in such a way that both the buyer and seller came away satisfied. They were very thorough and professional throughout, and their fees were fair. I was so pleased with his efforts that I engaged their firm for my personal taxes. I recommend Granite Peak without reservation.

Dr.’s Charles and Ann Dolin, Essex Animal Hospital

ADA


Granite Peak’s staff has been nothing less than wonderful. They listened to what we had to say and helped us tremendously in setting up the accounting aspects of our business, introduced us to contacts that all startup businesses need and much more. They are accessible, dependable, and experts in their field. We cannot say enough wonderful things about this company, their staff and their expertise. We have the outmost confidence in their advice and their team. Our business is thriving in part to the help of Granite Peak.

- Antonietta Orlandi DVM, Deirdre Ryan-Ley DVM & Palma Rotolo DVM, Owners ADA Veterinary Clinic

DVM


I was very overwhelmed with starting a new business. Granite Peak simplified things for me and taught me how to oversee my accounting effectively and with expert advice. I could not say enough positive things about my experience with them and I have tremendous confidence in them to help me manage my finances!

- Margaret Fortier DVM, Goose Creek Veternary Hospital

Chester


The guidance I received from Granite Peak’s team was invaluable as I negotiated a veterinary practice purchase. Their expertise helped me strategically plan and execute the acquisition, saving money and more importantly putting my mind at ease during the process. Having confidence in your team is essential to success, and I have the utmost confidence that I am getting the best advice possible.

- Dr. Dave Moody, Veterinarian

Foxmoor


As a veterinary business owner, I am grateful to be teamed up with Granite Peak. Individualized planning, tax strategies and my financial education all come from a deep understanding of how a veterinary business operates.

- Dr. Brian Ashmore, Veterinarian

fine


They have been our trusted business advisor since we purchased our veterinary hospital over 18 years ago. Their advice and counsel have seen us through every phase of our business growth. Whether it’s a major financial issue, or just a brief question, I can always reach someone at Granite Peak.

- Marc Fine DVM, Acadia Veterinary Hospital

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Poppy Hill


Granite Peak has been great! They have been a tremendous resource to my veterinary clinic. They do CEs that are useful, and have a great staff who has even helped us with marketing and branding ideas! I am lucky to have them and would quickly recommend them to any vets looking for a CPA and a team to help you with your business.

Meredith Helfman Kamen, Poppy Hill Vet

Naticook


Highly recommended accounting firm with business expertise in my field of veterinary medicine. Jharid & Chris helped me establish my start-up veterinary practice and have been an amazing resource for financial advice and tax services.

James Whitebone, Naticook Veterinary Hospital

miller place


Always there to answer my questions, love the continuing education webinars and have made me more efficient.

Dylan Hirsch, Miller Place Animal Hospital

alpha


They are very attentive not just to the needs of the client, but details throughout. It's a pleasure every interaction.

Christian Phillips, Alpha Veterinary Hospital

Essex


I hired Granite Peak to assist me with the sale of my veterinary practice. Not having much accounting knowledge, they guided me through the entire sale and helped negotiate the deal in such a way that both the buyer and seller came away satisfied. They were very thorough and professional throughout, and their fees were fair. I was so pleased with his efforts that I engaged their firm for my personal taxes. I recommend Granite Peak without reservation.

Dr.’s Charles and Ann Dolin, Essex Animal Hospital

ADA


Granite Peak’s staff has been nothing less than wonderful. They listened to what we had to say and helped us tremendously in setting up the accounting aspects of our business, introduced us to contacts that all startup businesses need and much more. They are accessible, dependable, and experts in their field. We cannot say enough wonderful things about this company, their staff and their expertise. We have the outmost confidence in their advice and their team. Our business is thriving in part to the help of Granite Peak.

- Antonietta Orlandi DVM, Deirdre Ryan-Ley DVM & Palma Rotolo DVM, Owners ADA Veterinary Clinic

DVM


I was very overwhelmed with starting a new business. Granite Peak simplified things for me and taught me how to oversee my accounting effectively and with expert advice. I could not say enough positive things about my experience with them and I have tremendous confidence in them to help me manage my finances!

- Margaret Fortier DVM, Goose Creek Veternary Hospital

Chester


The guidance I received from Granite Peak’s team was invaluable as I negotiated a veterinary practice purchase. Their expertise helped me strategically plan and execute the acquisition, saving money and more importantly putting my mind at ease during the process. Having confidence in your team is essential to success, and I have the utmost confidence that I am getting the best advice possible.

- Dr. Dave Moody, Veterinarian

Foxmoor


As a veterinary business owner, I am grateful to be teamed up with Granite Peak. Individualized planning, tax strategies and my financial education all come from a deep understanding of how a veterinary business operates.

- Dr. Brian Ashmore, Veterinarian

fine


They have been our trusted business advisor since we purchased our veterinary hospital over 18 years ago. Their advice and counsel have seen us through every phase of our business growth. Whether it’s a major financial issue, or just a brief question, I can always reach someone at Granite Peak.

- Marc Fine DVM, Acadia Veterinary Hospital

previous arrow
next arrow
"I hired Granite Peak to assist me with the sale of my veterinary practice. Not having much accounting knowledge, they guided me through the entire sale and helped negotiate the deal in such a way that both the buyer and seller came away satisfied. They were very thorough and professional throughout, and their fees were fair. I was so pleased with his efforts that I engaged their firm for my personal taxes. I recommend Granite Peakwithout reservation."
Dr. Charles and Dr. Ann Dolin
Essex Animal Hospital